DCCWest Agenda

Join Women in Analytics for our second annual DCCWest in Portland, Oregon on May 8, 2024.

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Registration

Check-in, grab a coffee and network before sessions begin!

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8:00 am

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2:00 pm

Welcome & Opening Remarks

Main Room

Lauren Burke

Data Scientist
CoverMyMeds

Raquel Kusters

Sales Manager
Daimler Truck North America

9:00 am

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9:05 am

Opening Keynote | Beyond the Hype: Achieving Meaningful Business Impact with Generative AI and LLMs

Main Room

Gain insight into how industry leaders are successfully integrating these technologies into their operations while navigating data and analytics governance challenges.

Heather Harris

Field Chief Data & Analytics Officer
Alteryx

9:05 am

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9:35 am

Break

Grab a cup of coffee or join us in the Expo Hall!

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9:35 am

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9:45 am

Empowering Women in AI: The Necessity of Technical Expertise + Industry Translation

Main Room

Leveraging AI to achieve real and sustainable impact on systemic problems is hard. It requires analysis of 3 core factors: people, processes, and AI capabilities. Mary Nelson and Maria Langworthy are veterans of Microsoft and the Gates Foundation who are the founders of CampusEvolve, a new company developing GenAI products for the education sector. They will share their stories of defining and developing AI use cases that combine a deep understanding of the problems you are trying to solve, identifying the people who are necessary actors in that problem solving, and designing AI solutions in relation to those factors for making a real and sustainable impact.

Maria Langworthy

Founder & Managing Partner
CampusEvolve.ai

Mary Nelson

Managing Partner and COO
CampusEvolve

9:45 am

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10:30 am

Asking Good Questions: Tips and Tricks for Problem Formulation in Machine Learning and AI

Breakout Room

The translation between the languages of business and math is a critical component for a successful machine learning project. In this breakout session, we delve into the art and science of problem framing for machine learning applications. We will explore strategies to identify and articulate problems effectively and ensure alignment with organizational goals while leveraging available resources. The session will also address the iterative nature of problem framing, emphasizing the importance of feedback loops and adapting strategies based on evolving requirements and model performance. Whether you consider the language of business or math your native tongue, this session will provide practical insights and techniques to enhance your problem formulation skills, resulting in clearer problem definitions and more impactful machine learning solutions.

Sydney Firmin

Senior Machine Learning Engineer
Fenris Digital

9:45 am

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10:30 am

Break

Grab a cup of coffee or join us in the Expo Hall!

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10:30 am

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10:40 am

De-mystifying Generative AI: GenAI 101 Workshop

Breakout Room

We’ll dive into a 45 minute workshop with Helen & Nichole, co-founders of Women Defining AI, to give you a better understanding of the range of possible use cases with GenAI as well as easy ways to get hands-on today (even on mobile!) with some of these tools and models. Come ready to learn, ready to experiment, and just have fun seeing what’s possible. We’ll experiment with how to “learn faster” with AI, create some starter “data analyses” quickly, and maybe even share some ways to get more technical & pseudo code with your AI tutor.

Helen Kupp

Co-Founder
Women Defining AI

Nichole Sterling

Co-Founder
Women Defining AI

10:40 am

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11:25 am

AI Transforming Shopping Experiences: Personalization and User Journey

Main Room

In the dynamic world of retail, AI is reshaping user interactions, empowering them to express needs in multi-modal ways. Join us as we explore how AI enhances personalization the shopping experience from start to finish: Predictive Insights: Gen AI predicts desires before users realize them. From search results to tailored content, Gen AI crafts personalized experiences. The Future Scroll: The future contant is not a static page. The future scoll harmonizes content based on real-time insights, weaving a personal narrative to the users. Ethical Designs: Guardrails ensure that personalization doesn’t feel intrusive. Transparency and empathy guide the design process

Farah Akoum

Sr. Director of Product Management, Digital Shopping Experience
Nordstrom

10:40 am

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11:25 am

Lunch, Recruitment Session & Networking

Join us for a complimentary lunch, recruitment session and networking in the Expo Hall!

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11:25 am

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12:55 pm

Leveraging AI as a Strategic Employee for Small Business Social Media Marketing

Breakout Room

In an era where 5 billion individuals engage with social media platforms and social ad spending surpasses $75 billion, the landscape for small businesses to thrive demands innovative approaches. This tech talk explores the transformative potential of AI technology as a specialized worker in small business operations. Focusing on social media marketing, the discussion delves into leveraging AI tools for content creation and automation to enhance visibility and engagement. By harnessing AI capabilities, small businesses can efficiently navigate the evolving dynamics of search and discovery, effectively reaching their target audience while mitigating costs associated with traditional advertising methods. Attendees will gain insights into practical strategies for crafting compelling social media campaigns empowered by AI, enabling them to unlock new levels of productivity and compete.

Kavita Tipnis-Rasal

Founder
MarketingMaven-AI

12:55 pm

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1:40 pm

Fit for Purpose: Navigating the AI Revolution in Financial Services

Main Room

In the rapidly evolving landscape of financial services, the integration of AI technologies offers immense potential for innovation and efficiency gains. However, this transformative journey necessitates a nuanced understanding of AI's role and purpose within the sector. This talk delves into the critical importance of aligning AI initiatives with specific business objectives and regulatory requirements, emphasizing the need for purpose-driven strategies. By navigating the AI revolution with a clear focus on suitability and relevance to the financial domain, organizations can unlock value while mitigating risks. Ultimately, success lies in harnessing AI as a tailored solution, fit for the unique challenges and opportunities of financial services in the 21st century.

Kathleen Maley

VP, Analytics
Experian

12:55 pm

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1:40 pm

Break

Grab a cup of coffee or join us for the Expo Hall!

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1:40 pm

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1:50 pm

Unlocking Business Potential with AI – Exploring the Azure AI Portfolio

Main Room

In today's rapidly evolving business landscape, harnessing the power of Artificial Intelligence (AI) is no longer a choice but a strategic imperative. Join us for a presentation where we delve into the Business Importance of AI, focusing on the comprehensive capabilities offered by the Azure AI portfolio and sharing success stories from industry leaders who have embraced AI to drive business transformation. In this presentation, we’ll explore the business imperative of AI, we’ll look through the capabilities of the Azure AI portfolio and we’ll discuss integration strategies and best practices of how to incorporate AI into your existing workflows, applications and data processes. Learn how to optimize performance, scalability, security and privacy when deploying AI solutions for your organization. Finally, we’ll touch on future trends that are poised to shape the future of business so you can stay ahead of the curve and position your team and organization for sustained growth.

Eve Psalti

Principal Group Program Manager
Microsoft

1:50 pm

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2:35 pm

AI and the Future of Logistics: A Look at Emerging Trends and Applications

Breakout Room

The logistics industry is on the cusp of a transformative era driven by Artificial Intelligence (AI). This session explores the exciting potential of AI to revolutionize every aspect of the supply chain, from intelligent shipment planning and optimized delivery routes to predictive maintenance and real-time shipment tracking. We will delve into emerging trends in AI, such as machine learning, computer vision, and natural language processing, and showcase their practical applications in logistics. This session will equip attendees with a clear understanding of how AI is shaping the future of logistics and the opportunities it presents for businesses to gain a competitive edge. By examining real-world case studies and industry insights, attendees will gain valuable insights into the future of logistics and the role of AI in shaping it.

Roopali Doshi

Director of Data Science & Engineering
XPO Logistics, Inc.

1:50 pm

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2:35 pm

Break

Grab a cup of coffee or join us for the Expo Hall!

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2:35 pm

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2:45 pm

Main Panel: The AI Revolution: The Next Generation Ally?

Main Room

In today's rapidly evolving technological landscape, artificial intelligence (AI) stands at the forefront of innovation, poised to transform every facet of our lives. The conference theme, "The AI Revolution: The Next Generation Ally?" captures the essence of this transformative era. AI has transcended its initial applications to become a versatile and indispensable ally, reshaping industries, revolutionizing processes, and redefining possibilities. This conference will delve deep into the heart of AI's potential, offering a platform for visionaries, experts, and enthusiasts to explore its multifaceted role in shaping our future.

Raquel Kusters

Sales Manager
Daimler Truck North America

Britta Fiore-Gartland

Principal Researcher
Salesforce

Jordan Hagan

AI Solutions Architect
Appen

Wendy Turner-Williams

CEO
TheAssociation.ai & Culstrata

Chisoo Lyons

Executive Director
Women in Data Science Worldwide

2:45 pm

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3:45 pm

Closing Remarks

Main Room

Lauren Burke

Data Scientist
CoverMyMeds

3:45 pm

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3:55 pm

Social Hour

Join us in the Expo Hall for a Social Hour to conclude the day!

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3:55 pm

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5:30 pm